“power of the WHITE shirt” ー New Brand of Yohji Yamamoto
Yohji Yamamoto will launch a new brand “power of the WHITE shirt” on Friday, September 16th.
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A collection of white shirts that designer Yohji Yamamoto has been making. We propose a lineup of sophisticated shirts created by unique pattern making and cutting, and the texture of the material.
It is a collection where you can feel the charm of designs with different facial expressions and the strength that resides in white shirts.
For men, we have cotton shirts that look like vintage shirts, with a sense of volume and attention to detail, and a playful design.
For women, we have cotton shirts with beautiful sophisticated silhouettes, such as pattern making with asymmetrical darts and oversized long shirts.
At launch, there will be a total of 20 types of shirts, 14 types for men and 6 types for women.
Directly managed stores that will open from Saturday, September 17th and official online boutiquesTHE SHOP YOHJI YAMAMOTOYou can purchase it at
*THE SHOP YOHJI YAMAMOTOwill start selling from 11:00 am on the same day