News

Ground Y 4th anniversary


  

4th Anniversary Capsule Collaboration
7 people to commemorate the 4th anniversary of the brand
(Eiji Akaso, Mario Kuroba, Rena Takeda, Myuto Morita, Hikaru Yokota, adieu (Moka Kamishiraishi), SKY-HI) * In alphabetical order
Collaboration items with will be released sequentially from April 21 (Wednesday)
 
Ground Y", which proposes new possibilities for fashion in a "genderless" and "ageless" style while incorporating multifaceted elements that synchronize with the concept through Yohji Yamamoto 's filters, is This April 2021 will mark the 4th anniversary.
To commemorate this, seven people who have appeared in key visual models and have Ground Y
(Eiji Akaso, Mario Kuroba, Rena Takeda, Myuto Morita, Hikaru Yokota, adieu (Moka Kamishiraishi), SKY-HI
* In alphabetical order) And announced a special collection.
Handwritten artwork, drawings, messages, signs, etc. created by each of the seven people for this collection with their own thoughts.
Sublimated through Ground Y filter that inherits Yohji Yamamoto Introducing a limited edition item that fuses both worldviews.
Ground Y directly managed stores (Harajuku Laforet, Shinsaibashi PARCO) and Official on-line store <THE SHOP YOHJI YAMAMOTO>.


* The official on-line store <THE SHOP YOHJI YAMAMOTO> will be on sale from 12:00 PM on each release date.
* April 21 (Wednesday) PM 12:00 release

< Yohji Yamamoto Offical Site> Ground Y 4th Anniversary Capsule Collaboration

 
4th Anniversary Capsule Collaboration

■ Expanded stores

Ground Y Laforet Harajuku / Shinsaibashi Parco

Official on-line store THE SHOP YOHJI YAMAMOTO 」 


■ Release date

Sequentially from April 21 (Wednesday)
 THE SHOP YOHJI YAMAMOTO Then, sales start from 12:00 PM on each release date
<THE SHOP YOHJI YAMAMOTO> Special page

* April 21 (Wednesday) PM 12:00 release

■ Benefits
Ground Y directly managed stores will receive an original sticker for each collection on a first-come, first-served basis.
Conditions: Customers who have purchased this collection by following Ground Y
* Please note that purchases made at the Official on-line store "THE SHOP YOHJI YAMAMOTO" are not eligible.
* Since the number is limited, it will end as soon as it runs out.



[Collection Release Schedule]

■ Released on April 21 (Wednesday)
Collection: Favorite by Eiji Akaso
<Expanded items>
T-shirt type 2 // hoodie type 1
Deployment location: Harajuku Laforet / Shinsaibashi PARCO / THE SHOP YOHJI YAMAMOTO

-Comment by Eiji Akaso-
"This time, we will release a T-shirt and hoodie Ground Y
How should I express my personality? As a result of thinking, I chose "hands and sake".
I think it has become a wonderful item that can be worn easily by men and women of all ages. Please enjoy it. "


Schedule update below
■ Released on May 21st (Friday)
Collection: Reborn by Mario Kuroba
<Expanded items>
T-shirt type 3
Deployment location: Harajuku Laforet / Shinsaibashi PARCO / THE SHOP YOHJI YAMAMOTO

-Comment by Mario Kuroba-
"The first message that comes to mind is the word play.
Since last year, the world has fallen into a difficult situation, and like myself, things that have been taken for granted have been lost.
I hope that I can "regenerate" my daily life and regain my daily life.
I am grateful to be able to convey this message in the world view of < Ground Y"
 

■ Released on May 28th (Friday)
Collection: Photography by adieu (Moka Kamishiraishi)
<Expanded items>
T-shirt type 1 / Shirt type 1 / hoodie type 1
Deployment location: Harajuku Laforet / Shinsaibashi PARCO / THE SHOP YOHJI YAMAMOTO

-Comment by adieu-
"I am very honored to collaborate Ground Y this way.
Among the artworks as adieu, I chose my favorite photos and the ones I took.
I hope it will be the best outfit for those who pick it up. "

 
■ Released on June 4th (Friday)
Collection: Colorful by Rena Takeda
<Expanded items>
T-shirt type 2 / Shirt type 1
Deployment location: Harajuku Laforet / Shinsaibashi PARCO / THE SHOP YOHJI YAMAMOTO

-Comment by Rena Takeda-
"This time, I had you print the design I drew with paint!
Recently, I'm interested in sustainable things that are kind to the earth and the environment, and the world is in a difficult situation.
I drew it because I wanted to express peaceful and free things! I also really like the color scheme! "
 

 
■ Released on June 9th (Wednesday)
Collection: Flower by Hikaru Yokota
<Expanded items>
Hoodie type 2 / Tote bag type 1
Deployment location: Harajuku Laforet / Shinsaibashi PARCO / THE SHOP YOHJI YAMAMOTO

-Comment by Hikaru Yokota-
“I usually wear clothes that I like at that time, and I enjoy outfit them in a variety of ways, regardless of my taste. I'm happy as a model when I have people around me.I've had the opportunity to shoot Ground Y several times, and I think it's wonderful that people can outfit in a variety of ways, regardless of gender or age. The boa is made by confining my favorite "flowers" and "photographs".I hope you like it."

 

■ Released on Saturday, June 12
Collection: Explosion by SKY-HI
<Expanded items>
T-shirt type 1 / Jumbo Long T-shirts type 1
Deployment location: Harajuku Laforet / Shinsaibashi PARCO / THE SHOP YOHJI YAMAMOTO

-SKY-HI's comment-
"I made a momentary explosion of impulse with the sparkle of blue flames."
 
 
■ Released on June 16th (Wednesday)
Collection: Art drawing by Myuto Morita
Expanded items>
T-shirt type 1 / Long Shirt type 1
Deployment location: Harajuku Laforet / Shinsaibashi PARCO / THE SHOP YOHJI YAMAMOTO

-Comment by Myuto Morita-
"Congratulations on the 4th anniversary of Ground Y
Thank you very much for calling out to such a commemorative event and also releasing collaborative items.
The theme of my artwork is Yohji Yamamoto 's clothes, and the powerful emotions that I remember when I wear them in a "picture", and that Ground Y As one of the multifaceted concepts that I have, I decided to collaborate with the feeling that the work has sublimated, as I would like to incorporate it into the design again.
This picture was drawn in the song when the group "7ORDER" to which I belong Ground Y last time and produced the MV for the song "& Y".
In that sense as well, I'm personally very happy to feel the way with Ground Y Congratulations on the 4th anniversary of Ground Y
I am looking forward to the works that will excite many people in the future. "
 

■ Shop INFO


Ground Y GINZA SIX                             
6-10-1, Ginza, Chuo-ku, Tokyo 104-0061 4F
TEL 03-6264-5165

Ground Y LAFORET HARAJUKU                
1-11-6 Jingumae, Shibuya-ku, Tokyo 150-0001 1F
TEL 03-6455-5277

Ground Y SHIBUYA PARCO                     
15-1 2F, Udagawa-cho, Shibuya-ku, Tokyo 153-8377
TEL 03-6427-8984

Ground Y SHINSAIBASHI PARCO
〒542-0085 1-8-3 Shinsaibashisuji, Chuo-ku, Osaka-shi, Osaka Shinsaibashi PARCO 1F
TEL 06-6125-5607

Ground Y offcial web store
Ground Y THE SHOP YOHJI YAMAMOTO   


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